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Vive le Bec Libre - Men

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Vive le bec libre
Decorated war hero and then French President, General Charles De Gaulle was nothing short of unforgettable during his visit Montreal’s Expo 67. On July 24, 1967, in Montreal, the second largest French-speaking city in the world, de Gaulle gave a rousing speech to an enthusiastic crowd filled with the spirit of the Quiet Revolution. It was during that speech that he made his famous statement, “Vive le Québec libre!” from the balcony of Montreal’s City Hall. This declaration sent shockwaves across the country and even around the world.
But there is a twist…because in Quebecois “bec” is a colloquial term that means kiss. So whereas De Gaulle may have wanted to set a people free, today we can “Live the free (or liberated) kiss and set the world free.

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